When a nurse asks ChatGPT, “best healthcare companies to work for in Atlanta,” or a sales candidate asks Perplexity for “top tech companies hiring remotely,” does your organization show up?
For most employers, the honest answer is: they don’t know.
As candidates increasingly begin their job search inside AI tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews, a new layer of employer visibility is emerging — one that operates outside traditional job boards and search results.
Join Summer Delaney, Founder & CEO of CollabWORK, to experience talent tools in action as she explores the rapid shift toward AI-powered job discovery — and what it means for recruitment marketing, employer branding, and candidate attraction for compliance-conscious employers.
In this session, you’ll learn:
• How large language models decide which employers to surface
• What sources (career sites, reviews, media, job feeds, and third-party content) influence AI-generated responses
• How to monitor your brand’s presence against competitors across AI platforms
• Practical steps to optimize job content and career sites for AI discoverability
Summer will also share early data on how employers are currently performing across major AI platforms, along with a live walkthrough of a first-of-its-kind AI Visibility monitoring tool built specifically for talent acquisition teams.
AI search is no longer theoretical. It’s already shaping how candidates evaluate employers. Join us to understand this hidden channel — and how to ensure your organization is part of the conversation.