Public Resource Center

For closed captioning, please view the recording here: https://vimeo.com/845252324/d4d0d3ea5c

The Recruitment Marketing industry is full of trendy, flashy, attention- grabbing technologies promoted to HR practitioners in marketing campaigns, websites, case studies, and sales demos, but do the technologies live up to their name after the sale? Ruth and Elliott will sift through the fluff and prove what works, based on their experience working with 500+ Fortune 5000 companies, as well as statistics to validate or debunk various recruitment technologies.

Join the Rooster team, as they discuss the necessary basics and bolts on the must-have technologies to form the best-performing solutions to date. They will take a look at the industry’s origins and initial trends, sharing an insider’s view of which trends succeeded and failed--and which remain highly relevant and should be included in your tech stack. They will also explore up-and-coming concepts and how they anticipate these trends will play out in the recruitment marketing industry. The explored buzzwords will include SEO, Google Talent, social, mobile, big data, microsites, artificial intelligence, and CRM campaigns.

Presented by:

Ruth Toombs

Sales Manager, Recruit Rooster

Elliott Obermaier

Sales Representative, Recruit Rooster

If you need HRCI or SHRM credits after viewing this recording, please email kacie@directemployers.org to request the corresponding Program IDs.

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